Have any of you seen the no! no! hair adverts on TV or in print? The one which offers you pain free hair removal in your own home?
The ad that reads: “no!no! is an exciting new concept in professional hair removal – and one that empowers you to make your own decisions. No longer will you find yourself at the mercy of painful treatments and expensive salons. With no!no! you finally have a choice!
The first professional looking hair removal treatments designed for use at home, no!no! treatments are easy to apply and pain-free. Instead of a razor blade or tweezers, no!no! relies on a newly developed thermal technique that gently rids you of unwanted hair.”
The ads which offer you absolutely no clue as to how much it costs?
My wife showed me the print ad in a magazine last night and out of curiosity we went to their website to find out what the price of a new no! no! would be. After going through all the marketing pages, we finally found the price (on the buy now page), and at R2,980 we decided it won’t be on any of our Christmas shopping lists.
What I loved though is that as part of their marketing spiel, they have a little table of comparison where they compare themselves against other hair removal products. One category is “Cost less than R3,000”
I loved this because listed here are the following.
- Electric Razors
- Depilatory creams
- no! no!
Out of curiosity, I then checked what each of these cost and they weren’t lying.
A pack of five disposable razors will set you back between R25 and R50, and you could expect to pay around R125 for a cheap electric razor. The most expensive electric razor I could find was the Philips Senso RQ1260 3D Electric Shaver for just under R1,600. Depilatory creams, or hair removal creams such as Veet, retail at around R40 to R60.
The no!no! just makes it under the R3,000 mark, with R20 to spare.
Of course, if you took the no!no! out of the equation, you could have a list of hair removal products under R200 and still list razors, electric razors and depilatory creams, but that’s not really the point, is it?
According to the site, they’ve sold over 3-million no!no!s worldwide and I wish this company well on its venture in pain free hair removal, but for now I think my wife and I will stick with our trusty razors.